Modern Healthcare: Achieving cultural competency by respecting patients’ identities


Addressing patients’ cultural needs can build trust and strengthen their relationships with healthcare professionals, providers around the U.S. are learning.

Previous community outreach initiatives have heavily focused on bringing healthcare services closer to where patients work and live. While this strategy has increased access, newer approaches seek to build on those efforts by incorporating communities’ cultures to inform how to best deliver care.

Click here to read the full Modern Healthcare article to learn more about the solutions for the future.

The healthcare sector has underperformed when it comes to engaging with diverse patients, especially given the nation’s shifting demographics. Population projections indicate the U.S. will be a majority-minority country three decades from now.
— Abner Mason, founder and CEO of SameSky Health

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