#HCBizShow: Multicultural patient engagement to improve clinical and business outcomes with Abner Mason
A major driver of health disparities is that the system does not typically account for the differences in the culture, language, and experience of the patients it is charged to serve. Abner Mason, founder and CEO of SameSky Health, formerly ConsejoSano, joins the #HCBiz podcast to discuss the importance of customizing engagement to match the multicultural realities of your patients. Abner discusses that it’s not about translating, but “creating content based on culture; based on deeper factors than language”. And it’s effective. SameSky Health is helping payers and providers get their patients into clinics and closing gaps in care. This of course leads to better outcomes, lower costs, and increased revenue for practices.
Listen to the podcast from #HCBiz.
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